Negocios y Empresas
Disciples of Musk: Success Without Parties or Alcohol, Just Intense Work
Paloma Firgaira
2025-09-19
5 min read
The Sobriety of Silicon Valley: How New Tech Leaders Are Changing the Game
While Jeff Bezos and Lauren Sánchez's wedding in Venice grabs headlines for its "modesty" of 15 million euros, a silent revolution is brewing in Silicon Valley: the culture of alcohol is declining among young tech entrepreneurs. Global statistics confirm this: wine consumption has dropped by 21% in recent years, with an even more pronounced trend among the new generations of innovators.
This change is not coincidental. Figures like Sam Altman (OpenAI) and Mark Zuckerberg (Meta) have publicly declared their abstinence, preferring productivity and mental clarity over drinks at meetings. Elon Musk, known for his eccentricities, also avoids alcohol, opting for microdoses of ketamine, a growing trend in Silicon Valley. Jeff Bezos is the exception: he enjoys wine, but always in moderation.
This new ethic is reflected in the daily lives of startups. Young founders have banished toasts and alcohol-fueled parties. Now, important meetings take place in saunas, gyms, or even during long programming sessions. Alcohol has ceased to be the social lubricant; efficiency and ambition have taken its place.
A recent report from The Wall Street Journal highlights how entrepreneurs who have gone through accelerators like Y Combinator—home to companies like Airbnb—prioritize work above all else. Marty Kausas, founder of Pylon, boasts of 92-hour work weeks and vacations interrupted by the stress of building a billion-dollar company. "Why go to a bar if I can be building a company?" summarizes a young fintech founder.
The 24/7 office culture has become institutionalized. Companies like Corgi, an insurance firm valued at 850 million, only hire those who agree to work seven days a week. The welcome gift: a mattress to sleep in the office. Social life revolves around work, and meals are reduced to functional menus designed by longevity gurus like Bryan Johnson.
At artificial intelligence events, alcohol is notably absent. Not only because many founders are still underage, but because sobriety has become a symbol of commitment and discipline. Hedonism and laziness have no place in the new tech elite.
This paradigm shift raises questions about the future of innovation and well-being in the industry. Sobriety may boost productivity, but it can also heighten pressure and isolation. What is clear is that Silicon Valley has left behind the era of toasts and parties to embrace a culture of almost monastic work, where success is measured in hours dedicated and lines of code, not in raised glasses.